Wednesday, March 23, 2011
Paprika and Piscos
The trip wasn't without its exciting expeditions in Peru though! Some of the adventures of Team Dirose members included surfing in the Pacific Ocean, paragliding in the mountains, four-wheeling in the Andes, and trekking through the lush national park of Paracas. Naturally, the highlight was our trip to Machu Picchu, where we explored the ancient city for an entire afternoon.
Thursday, March 10, 2011
A pleasurable stench of "hands on" education
Unique to the GLOBASE experience is "hands on" learning about your client's product and operations. Pictured above is one team's experience at a fish processing site. Their client, Gervasi, purchases seafood from fisherman at the dock, outsources the processing of it at the site, and sells final product throughout Peru. The team must identify a "go to market" plan for Gervasi's entry into the U.S. frozen fish market. This includes recommendation of local U.S. markets to target, vetting of cold storage sites, and forecast of product profitability based on U.S. prices.
To understand the business, the team toured a processing site to understand the different fish that Gervasi sells and the chain of production from fisherman's boat to final packaging. While a great time was had, the most memorable moment occurred in the Casa Andina lobby after hotel staff asked team members to hurry to their rooms and shower. Arrival of our esteemed Kelley MBA team was evidently not kind to their olfactory senses.
Another team works for client Selva de Oro. The company wants to export bamboo to the United States. During their research in Bloomington, the team determined that no market exists in the U.S. for Selva de Oro's bamboo. There task while in country is to determine a market for the bamboo internal to Peru - the hypothesis is furniture. The team's "hands on" research included a trip to the Bamboo Society and a tour of a furniture assembly facility. The team's six hour lunch with their client one day was a fun immersion in Latin business culture.
Wednesday, March 9, 2011
From Production to the Pier: Monday March 7, 2011
Adam, Nathan and Mark get a tour of the Keyfarm facility
Jose was very excited to show Team Keyfarm his production facility on the outskirts of Lima. Jose and his production manager Guillermo gave us a thorough tour of the facility where they make high quality generic pharmaceuticals for sale in Peruvian parafarmacias. We put on hardhats, rolled up our sleeves and witnessed the entire process: raw materials, testing and quality control, mixing, coating, packaging, and printing. Jose is very proud of his production facility, and he has every reason to be.
After our tour, Jose wanted to show us some of the best cerviche in town. The restaurant was located on the shore of the Pacific Ocean in the Barranco neighborhood and offered picturesque views of Miraflores. Cerviche is raw fish bathed in a citrus-based marinade, thinly sliced onions, salt and pepper. I have never had fresher fish than in Peru. The tender white and pink meat was plucked from the Pacific just a few hours earlier. Peruvians also take a lot of pride in this dish – they claim to have invented it 500 years ago.
Delicious cerviche and other Peruvian specialties
Our day closed on the pier, overlooking the beautiful stone beaches of Miraflores. Team Keyfarm has been blown away by our host’s hospitality and willingness to share Peruvian culture. We are working hard to repay him by presenting actionable, value-adding recommendations on Friday.
Tuesday, March 8, 2011
Checking in on 2010's Recommendations
One of the downsides of MBA projects is that one rarely gets to see the outcome of a recommendation. For example, I've had the opportunity to compete in many case competitions, where the "recommendations" are merely academic exercises and will never come to fruition. I've also had internships in which I made strategic recommendations that would be implemented so far down the road it was hard to tell what affect they would have.
As a member of 2010 GLOBASE Peru, my team worked with a metal fabricator in Lima, focusing on many sectors - education, health care, mining etc. The experience was fantastic, but as the team left we wondered if any of the recommendations we made would ever be implemented and if so what impact they would have - be it positive or negative.
As a member of 2011 GLOBASE Peru, I was fortunate enough to have these questions answered. My team is working with the same client we worked with last year and yesterday, on our first full day in Lima, we were able to visit his factory, which was bustling. As we toured his offices we noticed some new faces. Our client had implemented our recommendations from 2010; to focus efforts on the mining sector, and hire a sales person to solely focus efforts on this sector. In fact, our client had hired not one, but two sales people.
These new hires and renewed focus on mining have resulted in many new sales, which have necessitated hiring more factory workers. It became very evident that last year's GLOBASE efforts had in fact met the mission of GLOBASE - Global Business through Social Enterprise.
By helping the President of a company align his strategic efforts we were able to assist in an increase in sales which in turn resulted in job creation. It was a great feeling to see our work pay off for so many people, and gave me renewed confidence in our efforts this year. I have no doubt that all of the 2011 GLOBASE teams will find an equal amount of success with their projects this year.
Touring the lab and selling to Mexico's former health minister
Innovation and creativity, though, occur when a manager allows the environment to deliver new observations, adaptations, and solutions to her mind in an unforced way. Generating value for a family-owned business in an emerging market like Peru with an unfamiliar language and unfamiliar culture disciplines the minds of our MBAs to balance revelation with control. My hope is that everyone leaves Peru a bit different than when they arrived and that a piece of Lima goes with them into their internship and career. This mental export is the ultimate value of GLOBASE.
Yesterday, our generic pharmaceutical team toured the site of their client Keyfarm. By Friday, they must recommend a plan on how to make unused production capacity profitable, either through development of an internal growth strategy or to contract as a supplier for a larger pharmaceutical partner.
Last night, the management team of technology client Dirose met with the former health minister of Mexico to explore sources of financial capital. Dirose used information it had already received from the MBA team to sell its business model. The MBA team will use insights from this meeting to generate final suggestions for Dirose’s commercialization of its harvesting technology. Now that’s real time consulting!
On this Tuesday morning, most teams are in the hotel refining their ideas and analysis based on insights gained from their client orientation yesterday. They will reconvene with their clients for a long Peruvian lunch to move projects along.
It is another enjoyable, productive, and warm day in Lima for the Kelley School in Peru!
Monday, March 7, 2011
Off to the office this Monday - in Lima, Peru


In concert with the rest of Peru, Sunday was a day of rest and relaxation for everyone. Students napped, familiarized themselves with Miraflores (our part of town) through long walks, and tasted the gastronomically-pleasing local dishes (especially cerviche). We start the work week well-rested and ready to add value in classic Kelley MBA fashion.
Sunday, March 6, 2011
Takeoff of GLOBASE Peru 2011
I come out of the Hotel Casa Andina, respectfully pass congregants attending 7:30 mass at the Church de Nuestra SeƱora Fatima, and then run along the cliff above the sea past Larcomar, El Parque de Amor (the Park of Love – where couples come to kiss and celebrate their adoration), and finally turn around at a miniature lighthouse that honors the Peruvian navy.
Seeing this vibrant, entrepreneurial city come to life each morning always inspires me. Plus, the cooler breeze off the ocean makes a jog more tolerable before it hits the upper 20s (centigrade).
Today is takeoff for GLOBASE Peru 2011 and I am very excited. Our great student leadership team (Rocio, Sen, Caroline, and Matt) brings us together at 11:30am downstairs in the hotel to get us underway.
As we begin, I remember two thoughts that struck me on the plane last night.
In a Delta promotional video, a pilot observed that if he turns his plane into the wind blowing against him, the plane flies higher and faster. Our GLOBASE teams have worked hard before they arrived in Lima – some hit major snags in identifying how to add value for their clients. They, however, faced their challenge head on and are ready to soar. Their "flight" during the next week in Lima will be a memorable part of their MBA experience.
On my Delta headphones, Kenny Chesney sang the lyric "live a little, love a lot". Last year, a Peruvian economist boasted proudly to me that Peruvians enjoy life more than Americans because in Peru, they "work to live" not "live to work". GLOBASE Peru exposes us to successful small companies that don’t require managers to be addicted to their vocation 24/7. For our students, I hope this broadens their perspective on "work life" balance and the long-term productivity it creates.
Monday, September 6, 2010
Back in Lima
While here, we will follow up with companies with whom students will work in March 2011. Our goal is to provide well-organized, well-scoped projects so that students complete a robust consulting experience. We can capitalize on two years of experience, contacts, and knowledge of the city. The plan is to fly the company owners into Bloomington in late January so they can form relationships with the student teams before "getting down to business" (the refreshing way business is conducted in Latin America). Ana and I look forward to SKYPEing in for the presentation to interested students by Matt, Rocio, Sen, and Caroline (the student leadership team) on Thursday - we'll be able to show the city off in real time. Not a bad way to market this opportunity, eh?
This first morning back in Peru, I woke to see how, during this time of year, Lima is shrouded in a fog formed by moisture off the Pacific that is trapped by the Andes. The fog emphasizes a sense of mystery as the new day begins. Throughout the day, though, the fog slowly lifts to reveal a vibrant community alive with new construction, growth, and optimism. This is symbolic of how Latin America is breaking dated stereotypes held by us in the United States. Our GLOBASE Peru teams will plug clients into Lima's new vibrancy and our MBA students will inhale fumes of entrepreneurial excitement hard to find right now in the U.S. Some of our best lessons in the MBA program are learned thousands of miles away from Bloomington. Ana and I feel privileged to be blazing a trail for these opportunities in March.
Monday, June 28, 2010
Some very cool projects
After a long and very productive week, our trip to Lima has come to an end…I am sitting at the airport waiting for my plane to start boarding and thinking about all the cool things we went through this week. Phil has already blogged about the great contacts we made and the new opportunities that are waiting for us, so I guess it is my turn to write about the companies our students will potentially be working with next March…Jessica, a young entrepreneur that started a web design firm in Peru, then found an opportunity to expand to the US and is now working on starting a new handbag business -unique Peruvian designs manufactured by artisans in 2 local communities. Miguel and Diego, 2 young entrepreneurs in his late 20’s that started a paprika business a few years ago…at the beginning of 2010, they got money from the Interamerican Development Bank to develop a robot that will increase harvesting capacity and now want to commercialize it…pretty cool, huh? And lastly, Pilar, who ventured in the food segment and started selling jams, olives, salad dressings -among other Peruvian delicacies- in the local market…suddenly she realized she could expand to Europe and has done it with great success. Her sales have increased in such a way that she is now looking at investing in building her own manufacturing plant…quite impressive!
My greatest takeaway was to feel the passion that these young people have for their businesses and their country. It is great to see how committed they are with their community and how much they care for their employees and their families. Their positive energy and optimism is contagious and made us feel we definitely want to be part of it!
Friday, June 25, 2010
Expanding the Kelley School's footprint in Latin America
If this certificate becomes a reality, two years of success with GLOBASE (and the efforts of Professor Roberto Garcia and student leadership teams) will have made it happen. The Kelley brand will continue to expand in the region and enhance our ability to attract top MBA students from Latin America. The Kelley School’s recent establishment of the Institute for Global Organizational Effectiveness will also help efforts. Led by Professor Herman Aguinas, the institute will match graduate students with projects that solve management problems for companies in Latin America.
Thursday, June 24, 2010
Credit for GLOBASE Peru by the Obama Administration

The photo above comes from a Monday night reception with conference participants. At that event, Alex and Judy (see above photo) from the Department of Commerce informed us they had discussed GLOBASE in meetings with members of the Peruvian President's cabinet. To the Commerce Department, GLOBASE is the perfect vehicle for U.S. assistance to Peru and the rest of Latin America. Deployment of MBA teams contributes to private sector development in economies still weaning themselves from state enterprises. A focus on small enterprises serves the poorer sectors of the economy in a way direct foreign assistance cannot. Interaction with MBA students also solidifies economic and cultural ties with Peru, a country with whom the U.S. has a free-trade agreement.
Through the week we have met other American Chamber delegations from Panama, Costa Rica, Colombia, Guatemala, Jamaica, Trinidad, and Ecuador. Expression of interest by all in hosting a GLOBASE presence speaks to the public relations power this instructional model brings to Indiana University and the Kelley School. I cease to be amazed by the benefits that GLOBASE demonstrates in so many ways. The MBA office and the rest of the school now move forward to fully capture the power and value of a truly innovative way to deliver global business, entrepreneurship, leadership, and consulting education.
Wednesday, June 23, 2010
Reflections from Jogging in Lima
Soon, though, each member of our close trio hits their own sustainable pace and we leave each other's company. Yours truly falls behind Ana and Roberto, both of whom have run for many years and who know better how to manage the breathing, pacing, and balance (and have better shoes) required for the art of jogging.
I could not help but equate these dynamics to MBA graduation. Everyone leaves Bloomington with the same knowledge and hard skills. Analogously, I know how to put one foot in front of the other just like Roberto and Ana, and in fact, I can choose to run faster than they do when we start. But in the end, I fall behind.
From the same graduating class, why do some get ahead in satisfying their dreams and others fall behind? Just as good running depends a jogger's internal ability to breathe and pace her speed, moving forward in an organization (and moving the organization itself forward) has everything to do with a manager's quiet capacity to build the confidence and optimism of those around her. If she just depends on hard skills to move her career forward, then her jog that is her career suddenly becomes a walk as she fights the cramp that is unbalanced relationship with those in the workplace -- just like the cramp in my side that stopped me yesterday as I watched Roberto and Ana jog around the corner not to be seen again until the hotel.
At its foundation, GLOBASE is an experience designed to develop those soft skills needed for professional success. And what better place to do it than in Peru where small businesses are hungry for the hope teams of Kelley MBA students can give them.
Monday, June 21, 2010
Our Monday - Words from the President of Peru

Sunday, June 20, 2010
What Latin Business Culture Can Teach U.S. Firms
In Latin America, the priority placed on relationships instills loyalty (both from employee to manage and manager to employee) and a sense of personal place in the organization. This type of solidarity allows organizations in Latin America to drive performance and productivity in ways unfamiliar to U.S. employers. The U.S. workplace is mostly transactional with a common attitude of “don’t waste my time talking about your personal life”. In Peru, listening to a boss or employee talk about their personal life becomes an investment in instead of a liability to the enterprise. This is one refreshing fact that draws me to Latin America as a management scholar.
A culture which emphasizes personal linkages makes Latin organizations much less lonelier places to work than their U.S. counterparts. The next time a U.S. company complains about a lack of employee loyalty, they should look south for a “back to basics” lesson in human resource management. This is a lesson GLOBASE Peru participants take back to Bloomington – a lesson that could not be learned within the confines of a classroom.
Thursday, June 17, 2010
Social Behavior, Economics, Airports, and Airplanes
It begins at the security gate. “Mr. Powell, please remove your jacket, shoes, belt …” – geez, how far does this have to go? I even had to surrender my glasses one time. The incentive is simple here – fewer clothes mean fewer hassles (and therefore lower airport transiting costs). I am thinking sundress, flip flops, and a ridiculously small handbag is the optimal solution, but an option I can’t exercise for obvious reasons.
Why are people so anxious to board the plane even though they have an assigned seat? The answer is undefined property rights. If you get on the plane early, you get first dibs on storing your bags in the overhead compartments, even if it’s not the compartment above your seat. Squatter’s rights goes to those who best position themselves so they are first to the door when their boarding zone is called. Charging for carry-on bags would solve this problem, and make life at the gate feel less like a kennel full of dogs waiting to be fed.
And what’s the deal with armrests? -- yet another problem of undefined property rights. Has your seat neighbor ever claimed the whole armrest and contributed to your claustrophobia? Shouldn’t the upper half of the armrest go the person in the left seat and the lower half to the person on the right seat? Even in the 21st century, the only way to protect your armrest claim is through brute force and physical positioning.
Those of us with a social conscious take into consideration the costs our choices impose on others. Thus, we seek to be good citizens on the plane. This temperament forces a dilemma on a long international flight when your seat neighbor is sleeping, you have a window seat, and your bladder is full. At what point is the social cost of waking your neighbor worth the personal benefit of restored biological comfort? I’ll let some Nobel Laureate figure that one out.
Wednesday, June 16, 2010
Onward again to Lima on Saturday … to plan for 2011
Jim Wahlen (my predecessor as MBA chair and member of the accounting faculty) and Pam Roberts will lead the charge in India while Sheri Fella (member of the management and entrepreneurship department) and Kate O’Malley will be our pioneers in Ghana.
And that leaves us two for Peru … the ever-so-graceful Analilia Silva and a hyperactive economist from Tennessee.
To the enterprise, Ana brings years of Fortune 500 corporate experience (both in the U.S. and Mexico), a Kelley MBA, Spanish fluency, and success in building the Kelley brand in Latin America as part of the MBA Office team. Ana and I had the pleasure to accompany Professor Roberto Garcia as he led the last GLOBASE trip to Peru this past March.
Ana and I are supported by a wonderful student leadership team – Rocio Ortiz, Sen Zhao, Caroline Storey, and Matt Hutchens – who have already mapped the two week schedule for next March, negotiated great hotel rates, and identified potential enterprises with which student teams could work.
Ana and I begin an interesting adventure in Peru on Saturday. We, along with Professor Garcia, will represent the Kelley School at a conference organized by American Chambers of Commerce in Latin America. Impressed by two years of success in Peru, the U.S. Department of Commerce invited us to attend and tell conference attendees about the GLOBASE educational model. The presidents of Colombia, Honduras, and Peru are scheduled to speak – so we will be among influential company.
Beyond the conference, Ana and I will touch base with our in-country partners – the American Chamber of Commerce in Peru and the Lima Chamber of Commerce – and visit businesses and nonprofits who might make great clients for our student consulting teams this coming March.
Join us for interesting updates and insights from Lima … we promise to keep you entertained.
Sunday, April 11, 2010
Days in Cusco



Thank you to everyone who helped make GLOBASE a success this year! We look forward to seeing the results of our recommendations and GLOBASE projects in Peru, Ghana and India in 2011.
Wednesday, March 24, 2010
Post Presentation Reactions
Ricardo Holder - General Manager, Inkasign
Phil Powell - MBA Program Chair
Roberto Garcia - Faculty Advisor
The Work
The following days were filled with client meetings, company tours and working lunches. We packed in a lot of work into that week. This is the time when adapting to culture and a foreign country came into play. Whether it was slow or non-existent internet connections, difficult translation, or the food playing havoc on our stomachs - we all learned first hand what it is like to work in a foreign country.
By the end of the week we came away with a lot of new knowledge. We forged greater relationships with our clients and dug down to the roots of their business problems. By the time we made our presentations, our recommendations were specific and actionable. While it was a long and sometimes difficult process - "Vale la pena", or it was totally worth it!